Electronic commerce [Material Impreso]

Por: Schneider, Gary
Colaborador(es): Perry, James T
Series: Excellence in Information Systems - Course TechnologyDatos de publicación: Cambridge: Course Technology, 2000Descripción: 408 p. diagrs., tbls., grafsISBN: 978-0-7600-1179-9Tema(s): SISTEMAS DE PAGO ELECTRONICO | SEGURIDAD INFORMATICA | PROGRAMAS DE COMPUTADORA | COMERCIO ELECTRONICO | INTERNET | PROTECCION DE DATOS | MARKETING EN INTERNETResumen: Contiene: 1. Introduction to electronic commerce. 2. The Internet and the Web: infrastructure for electronic commerce. 3. Web-based tools for electronic commerce. 4. Electronic commerce software. 5. Security threats to electronic commerce. 6. Implementing security for electronic commerce. 7. Electronic payment systems. 8. Strategies for marketing, sales, and promotion. 9. Strategies for purchasing and support activities. 10. Strategies for web auctions, virtual communities, and web portals. 11. The environment of electronic commerce: international, legal, ethical, and tax issues. 12. Business plans for implementing electronic commerce.
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658.841 SCH Disponible P12224

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Contiene: 1. Introduction to electronic commerce. 2. The Internet and the Web: infrastructure for electronic commerce. 3. Web-based tools for electronic commerce. 4. Electronic commerce software. 5. Security threats to electronic commerce. 6. Implementing security for electronic commerce. 7. Electronic payment systems. 8. Strategies for marketing, sales, and promotion. 9. Strategies for purchasing and support activities. 10. Strategies for web auctions, virtual communities, and web portals. 11. The environment of electronic commerce: international, legal, ethical, and tax issues. 12. Business plans for implementing electronic commerce.

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